Measured

From start to finish, Measured really measured up!

Here at Sappi we know that designers care deeply about giving back. We’ve been proud to support that focus through our corporate giving grant program, Ideas that Matter. And, as the field of social innovation has expanded and evolved, we’ve been looking for more ways to help designers clarify and expand the impact of their work. Last month, Sappi sent 10 Ideas that Matter grant recipients and judges to a new two-day symposium designed to move the needle in social innovation evaluation. Called Measured, the event was presented by the School of Visual Arts Design for Social Innovation Program led by Cheryl Heller—who, it just so happens, is also the designer who first proposed the Ideas that Matter program to Sappi more than 15 years ago! The symposium brought together 250 leaders and practitioners from a variety of business, social, technology and design sectors to explore the impact of social design on health. It was exciting to be a part of this group of movers and shakers who want to use their skills to make a positive difference. A stellar line-up of social innovation leaders presented on topics such as how to handle parts and systems and how to measure moving targets and scale effectiveness. It was great to hear from past Ideas that Matter grant winners and judges including Doug Powell from IBM, Mark Randall of Worldstudio and Michael Murphy of MASS Design Group. As we gear up for the next round of Ideas that Matter (the call for applications launches in April with a mid-July deadline) it’s gratifying to see and hear about the successes of this program in action. Miss the Measured conference? You can see Ideas that Matter multi-grant winner Michael Murphy, of MASS Design Group, tell the audience how architecture can be a force for improving the lives of whole communities and how he measures that. Watch Murphy here. Does that make sense?

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