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Packvertising – The power of brand at the PoS (TEST)

The moderated programme offers an exclusive glimpse behind the scenes of the paper industry and at a leading player in the market where guests discuss about new products, innovations, sustainability and much more.


Episode 6: Digital Printing – Far more than just a printing process


  • Andrea Riccardi from Durst
  • Paola Tiso and Luis Mata from Sappi

In the new episode of the Blue Couch Series, Sappi and the Durst Group, two seasoned industry leaders, explain what is behind the success of this printing method and which markets offer the greatest future potential for digital printing

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Blue Couch Series