Mike Weikert

Civic Works — Real Food Farm

Grant Awarded: $15,000

To address the need for fresh, healthy produce in low-income areas surrounding Baltimore’s Clifton Park, the Center for Design Practice (CDP) at the Maryland Institute College of Art and Real Food Farm joined forces to design a Mobile Farmer’s Market to take the Farm’s products to the communities.

CDP developed a brand strategy and visual vocabulary for the Farm and designed the vehicle graphics, but lacked funding to get the word out about the mobile market. This grant will provide the means to produce a series of education and outreach materials and to finish the build-out of the truck which includes: produce signage and labels, truck signage panels and sandwich boards.