BOSTON – The latest volume of The Standard, Sappi North America's highly regarded series on designing for print, was released today across the country. Created for Sappi by Kit Hinrichs, principal of Studio Hinrichs and AIGA medalist, Volume 6 of The Standard is a deep dive into binding techniques, the all-important final stage of print production. Even though binding methods are frequently dictated by a book's physical size and thickness, functionality and cost, there are numerous design possibilities from which to choose. The Standard 6 is filled with tips and techniques for achieving optimum results, with several actual physical binding examples. This educational reference tool is aimed at professionals in print communication, showing how technical binding considerations can direct and enhance creative decisions.
"Of all the overlooked design options, the choice of binding technique ranks near the top," said Patti Groh, Director of Marketing and Communications, Sappi North America. "The Standard 6 educates and inspires professionals to consider all the binding options available before determining what works. There's a fine line between completion and success .The finishing touch, like the choice in paper, always makes a difference."
The Standard 6, divided into five chapters, digs deeply into binding by covering the history of binding, using binding as a design element, exploring binding techniques as well as offering a pull-out guide on binding materials and a glossary of binding terms. Additionally, three chapters in the book are bound using unique binding methods that help not only show, but tell the bindery story.
Hinrichs, who created all six volumes of The Standard on behalf of Sappi says, "Binding innovations, changing design trends, and new uses merit a closer look at what's available – and possible – in binding. The Standard attempted to give a comprehensive oveview."
The Standard 6 is available through your local North American merchant or Sappi sales representative or by calling 1-800-882-4332.
About Sappi North America
Sappi North America, headquartered in Boston and a subsidiary of global pulp and paper group Sappi Limited, is a market leader in converting wood fiber into superior products that customers demand worldwide. The success of our four diversified businesses – high quality Coated Graphic Papers, Specialised Cellulose, Release Papers and Specialty Packaging – is driven by strong customer relationships, best-in-class people and advantaged assets, products and services. Our high quality Coated Graphic Papers, including McCoy, Opus, Somerset and Flo, are the key platform for premium magazines, catalogs, books and high-end print advertising. We are a leading manufacturer of Specialised Cellulose used in a wide range of products, including textile fibers and household goods, and one of the world's leading suppliers of Release Papers with our Ultracast and Classics lines for the automotive, fashion and engineered films industries. Our Specialty Packaging products, such as LusterPrint and LusterCote, represent an important asset in the food packaging and labeling industries. Customers rely on Sappi for high technical, operational and market expertise; products and services delivered with consistently high quality and reliability; and, state-of-the-art and cost-competitive assets and innovative spirit.
Sappi North America is a subsidiary of Sappi Limited (JSE), a global company headquartered in Johannesburg, South Africa, with more than 13,000 employees and manufacturing operations on three continents in seven countries and customers in over 100 countries around the world. Learn more about Sappi at: www.sappi.com/na.
Contact a Sappi Representative
Olga Karagiannis
+1 617 423 5049
