Sappi showcases the importance of collaboration and partnership at DRUPA 2012

Preparations have stepped up a notch in the build up to Sappi Fine Paper Europe’s presence at DRUPA, the leading trade fair for media and print (May 3-16, Dusseldorf, Germany). In a shift from the traditional ‘single stand’ approach, Sappi will be connecting with its partners and customers throughout the event, under the theme of “People behind Paper behind People” in a variety of locations at the venue. We are looking forward to showcasing our products and our initiatives, whilst highlighting the importance of collaboration and partnership.


Sappi people will be linking up with partners and customers during DRUPA 2012, presenting
their products, their new technical platform (Houston), and the role of Sappi’s people at the
heart of our business.


Berry Wiersum, CEO Sappi Fine Paper Europe said,
“Our industry is going through some particularly challenging times. We want to use our presence at this year’s DRUPA fair to touch base with our suppliers, customers and their customers with a view to using collaboration as a tool to re-energise our industry, fuel optimism and remind people of the positive story paper has to tell.”


We’ll come and find you, but in the meantime, come and join us at the following locations:

  • Hello Houston? - Hall 6 / Printcity: 6C31
    Very difficult to miss, our 6-metre tall rocket is the centre-piece for our newly launched technical platform – Houston - which will be open for business for paper and print professionals at DRUPA. Come-by and test it out, present your printing challenges, and see how our team of experts can help you find the best solutions (
  • Success Stories on Paper - Hall 2 / Heidelberg: 2B37
    Witness the unlimited potential of Sappi paper in Hall 2. We will present our full range of paper brands, each accompanied by an explanation of the paper’s main characteristics and key benefits. And if you want to get an even better idea of what Sappi paper can do for your business, just browse through the winning entries of the Sappi European Printers of the Year 2012 contest.
  • The People behind the Paper - Hall 4 / HP (Hewlett – Packard): 4D21
    Sit back and relax. Watch a video in Hall 4 on some of our most recent initiatives in which our people’s skills and knowledge play a key role. Learn how we turn our sustainability actions into positive stories, how we promote the power of print, and how our new online presence makes life easier for our customers. And to top it all off, discover the assets of JazTM, our revolutionary coated paper for inkjet printing, especially conceived for printers such as HP’s Web high speed Inkjet Multicolour printer.

Further information about Sappi’s presence at DRUPA can be found on




About Sappi
Sappi Fine Paper Europe is the leading European producer of coated fine paper used in premium magazines, catalogues, books and high-end print advertising. Headquartered in Brussels, Belgium, Sappi Fine Paper Europe is recognised for innovation and quality. Its graphic paper brands include Magno, Quatro, Royal, Galerie and GalerieArt ranges. Algro, Fusion, Leine and Parade are the brands for speciality labelling, topliner, packaging papers and boards. Jaz is the paper brand for digital printing.
Sappi papers are produced in mills accredited with ISO 9001 and ISO 14001 certification and EMAS registration for all our mills in the EU. SFPE’s mills hold chain-of-custody certification under the Forest Stewardship Council (FSC) and/or the Programme for the Endorsement of Forest Certification (PEFC) schemes.
Sappi Fine Paper Europe is a division of Sappi Limited (NYSE, JSE), a global company headquartered in Johannesburg, South Africa, with over 14,900 employees and manufacturing operations on four continents in 9 countries, sales offices in 50 countries, and customers in over 100 countries around the world. Learn more about Sappi at

For more information

Elsa Mouillé
Press & Media Relations Coordinator
Tel: +32 2 676 97 25
Mobile: +32 479 588 009