2008 African Ideas that Matter

Call for entries

We have ideas that matter, do you? 

"Ideas that Matter" is an initiative by Sappi - the world's leading producer of coated fine paper.  This annual campaign encourages creative marketing and advertising professionals from Europe, North America and South Africa to create printed communication campaigns and designs around important social or environmental issues.

The aim of the initiative is to not only highlight the plight of these worthy causes, but also to give creative teams a chance to show their support by applying their creativity, using paper as the platform, to produce ideas and campaigns to help these needy causes.  The successful applicants will be awarded a grant of up to R300,00.00 (US$20,000) for the print production and implementation of their idea.

Who can enter Ideas that Matter?

Individual designers, copywriters, strategists, design or advertising agencies, in-house design departments and individual or groups of design students may apply.

How to enter

Step 1

Select a non-profit organisation an obtain their written support for your application.

Step 2 

Develop a creative fund-raising or awareness print campaign for the non-profit organisation of your choice.

Step 3 

Prepare the following:
-  A fully completed application form
-  A three page summary with the following information:
    Name of designer(s) and copywriter(s)
    Name of organisation
    Organisation's mission / activities
    Campaign concept
    Campaign objectives
    Campaign target group
    Communication elements
    Distribution costs
    Month-on-month campaign timeline

Step 4

Package all your entry elements and forms in a re-sealable folder, no bigger than A3.  Original print production quotes must be attached to support all cost estimates.

Step 5 

Submit your entire entry folder to Sappi on or before the closing date of 1 June 2008.

Delivery address:  Madelaine Fourie, 3rd Floor Sappi East Building, 48 Ameshoff Street, Braamfontein.

Please note:
    Entries without completed summaries will not be considered! (See Step 3)

    Original documentation such as print production quotes must be attached to your application.  
    (See step 4) 

Your talent and skills could benefit the many institutions working for change; non-profit organisations that are involved in scientific, environmental, educational, cultural or relief programmes.

To download the entry form click here.

The deadline for entries is 01 June 2008